Archive for the ‘Brand’ Category
Tee Shirts and libraries
Lets say you’re in a library. A modern library. You can see an information point, but it doesn’t look there’s anyone there. The library is really busy and you need some help. Where are the staff? Can’t see them? Mmmmm.. Okay, here’s a simple idea. Why not give staff a uniform? Ok, maybe not a uniform, but how about brightly coloured T-shirts, perhaps, different coloured T-shirts for different specialisms. How about a bright blue T-shirt for the concierge, red T-shirts for ICT assistants and green for general library staff? Hell, why not promote some of the library services on the back of the shirts.. Why not have the website address and the library staff members library blog address on the back? It could help promote the library brand..
